Founded in Germany in 2019, the label Noble Demon has achieved a significant digital success: its official YouTube channel has surpassed the threshold of 100,000 subscribers. This event not only marks a milestone for the label, but also underscores its growing presence in the international heavy rock and metal scene.
The label was founded by Patrick Walch, formerly “Head of Digital Sales” at Nuclear Blast, supported by All Noir under the direction of PR expert Mona Miluski (formerly at Napalm Records), as well as the company UCM.ONE, which is responsible for product management and back office. This infrastructure enables Noble Demon to support and market both established bands and newcomers with professional structures.
The jump over 100,000 subscribers on YouTube represents several strategic successes: in a genre such as heavy metal, such a reach on the digital channel is a strong signal that the label is reaching and engaging its target group. In addition, YouTube serves not only as a platform for music videos, but also as a central building block for brand and artist presentation – both for bands in the label catalogue and for the label itself. Its success shows that the label has not only delivered releases over the years, but has also consistently provided digital content – whether music videos, live clips or behind-the-scenes footage.

With this success, Noble Demon proves that a young label in the metal sector not only has musical quality, but can also act strategically digitally. The milestone of 100,000 subscribers on YouTube is a clear indicator that the label is popular with both scene insiders and a wider audience.
Music videos
More information about the label: Noble Demon
Direct link to the YouTube channel: Noble Demon

